Official Press Release - The Devil's in the Details to drop Sept. 30

CLARKSVILLE, IN - September 23, 2008

Free Rein Media, continuing their commitment to digital publishing, will release their fifth ebook offering of 2008, The Devil's in the Details, the first best of collection from Free Rein Media's quickly growing BLOG!, on September 30, 2008.

Seizing an opportunity to brand Free Rein Media's BLOG!, which consolidated several former projects into one site, Devil's authors Thomas Keister and Darrell Mays gathered the best of their work from the archive's first three months to patch together a collection of humorous, thought-provoking, and sometimes biting essays and commentaries.

Keister comments: "While we are just as bad here at Free Rein Media at covering the less-relevant areas of life, like the stupid things celebrities are doing and other so-called "hot button" current affairs, we also take care to try and touch on stories and topics that may fall below the mainstream radar. That way, not only are you getting perhaps a more cynical take on the news you are already following, but you are also getting smarter commentary and coverage of the news and topics you should be hearing!"

By splitting up their archives into sections for online release, Free Rein Media plans to maintain a steady ebook release schedule, with a BLOG! paperback collection also tentatively planned for February 2009.

The Devil's in the Details, by Thomas Keister and Darrell Mays, will be available in ebook format Tuesday, September 30, 2008 through stores.lulu.com/freereinmedia.

About Lulu
Lulu.com is the premier marketplace for digital content on the Internet, with over 300,000 recently published titles, and more than 4,000 new titles added each week, created by people in 80 different countries. Lulu is changing the world of publishing by enabling the creators of books, video, periodicals, multimedia and other content to publish their work themselves with complete editorial and copyright control. With Lulu offices in the US, Canada, the UK, and Europe, Lulu customers can reach the globe.

About the Authors
Thomas Keister is the host of Internet radio's Probably Uncalled For, and the author of five previous books. He resides in New Albany, Indiana. Darrell Mays, a long-time professional wrestling personality and industry analyst, hosts Internet radio's Inside the Squared Circle. He resides in Jeffersonville, Indiana with his wife Genea.

Keister '08 Rocks the Hypnotoad!!!

That's right...Thomas Keister for President 2008 continues to build momentum on U4Prez.com...just after 11PM, we noticed Tom had made it to #28 on the Top 100 Independent candidates, and #54 on the Top 100 overall candidates, moving up seven spots in the Independent rankings, and skyrocketing up from 81st place in the overall rankings. Tom's candidate score also continues to climb, from 6.5836 to 6.7892 (out of ten), and this was in just 24 hours!



But that's not even the best part...check it out...we're beating the Hypnotoad, who is currently positioned at 30th in the Independents...we're beating the Hypnotoad!!!

Running-mate Darrell Mays has seen impressive numbers as well since entering the fray, entering the Top 100 Independent candidates at #52.